On keto, "macros" means your daily split of fat, protein, and carbohydrate. A common target is roughly 70–75% of calories from fat, 20–25% from protein, and 5–10% from carbs (Harvard). Here's how to turn that into real numbers.
Step 1: Carbs — your hard limit
Set carbs first, because this is what keeps you in ketosis: 20–50 grams per day. Start near the lower end if you want to reach ketosis faster.
Step 2: Protein — adequate, not high
Protein protects your muscle while you lose fat. A common range is about 1.2–2.0 grams per kilogram of body weight (clinical reference). For a 70 kg person that's roughly 84–140 g of protein a day. Don't go too low — that's a common beginner mistake.
Step 3: Fat — fills the rest
Fat makes up the remaining calories — it's your main fuel in ketosis. You don't need to force-feed fat; let it fill the gap after carbs and protein are set, and adjust to your hunger and goals.
Step 4: Let the calculator do the math
Rather than doing this by hand, use our macro calculator. It estimates your daily calories with the Mifflin-St Jeor equation (a standard, well-validated formula) and splits them into fat, protein, and net-carb targets in grams.
A note on tracking
In the first weeks, a food-tracking app helps you learn portion sizes and spot hidden carbs (net carbs vs total carbs). Most people don't need to track forever — just long enough to build an instinct.
Targets are a starting point, not a rule. Adjust based on how you feel and your results over 2–3 weeks. If you have a medical condition or take medication, check with your doctor before making big dietary changes.
Sources
- Harvard T.H. Chan — Ketogenic Diet review
- NCBI StatPearls — The Ketogenic Diet